Cushion — fine jewelry with Colombian emeralds, brought to e-commerce.
A custom e-commerce platform for high-value pieces: a proprietary backend, a reliable checkout, and a full measurement layer to sustain Meta ads without depending on browser cookies.
Selling high-value pieces online takes more than a generic store: a reliable checkout, a catalog synced with Meta for paid ads, and precise measurement that doesn't depend on third-party cookies — which get less reliable for attributing sales every year.
A proprietary platform (not a third-party theme) with a Spring Boot backend and a Vue frontend, plus a server-side tracking layer via Meta CAPI that backs up the Pixel — so attribution stays reliable even when the browser blocks cookies.
Built to spec, end to end.
Backend
- Java + Spring Boot
- Gradle
- PostgreSQL
- Deployed on Hetzner
Frontend
- Vue.js
- Tailwind CSS
- Deployed on Cloudflare
Tracking & Ads
- Meta Conversions API (CAPI)
- Google Tag Manager
- Meta Pixel
- Meta Merchant API + full catalog
A proprietary back office to run the store.
Beyond the storefront, we built an internal panel for the Cushion team: the full order cycle, with no third-party tools involved.
Colombian emeralds, photographed to sell.
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Meta ads, with measurement already in place.
We've been running Meta Ads campaigns for a little over a month now. We'd rather be upfront: it's too early to talk results — but the measurement infrastructure (Pixel + CAPI + synced catalog) is already complete, so every sale that comes in through paid ads will be accurately attributed from day one.
For privacy reasons we don't show screenshots from the client's ad account without their consent. Once results are in, we'll add them here.
Coming soon
We're just starting to produce content focused on paid ads and follower growth. As soon as pieces go live, we'll show them here.
Want something like this for your brand?
Design, development and paid ads, under one team.